Internet Marketing

The Internet as leveled the competitive field, thus, opening the world market to everyone.

We have learned that the majority of our clients have no real knowledge of the power of the Internet, e-Commerce, e-News, Open Source Software, and Web Based Applications that can reduce their overhead expenses while increasing efficiency and customer satisfaction.

We highly recommend that entrepreneurs build a Content Management System (CMS) instead of a static web site.  A CMS is one of the most powerful, yet, easy to manage web sites available to the Neophyte entrepreneurs to the most sophisticated Corporate Businesses in the world.

In today's Tough Times, one should make sure that every dollar spent on your virtual office or electronic brochure (web site) is NOT SPENT with a great graphic artist who can give you a beautiful site but non-functional but, with someone who understands your business and is willing to build you or re-build your web site that will deliver your goals and objectives, including sales.

When we built the Content Management System for Positive Tourism Network ( www.positivetourism.Com ), Tryall Club ( www.tryallclub.com ), Things Jamaica ( www.thingsjamaicanshopping.com ) and ReggaeSumfest ( www.reggaesumfest.com ), we learned that each customer needs were so unique that we had to spend days understanding each company's Mission Statement, Goals and Objectives before we could build their Cyber World Presence that delivered customer satisfaction.

Security

Tough Times open one's eyes to the importance of protecting company customer database, e-Mail and the establishment of the company web site recovery program.

It is amazing that eighty percent of all web sites owners does not have a daily, weekly or monthly web site backup system.

If their site is taking down by Hackers or destroyed by an unhappy staff, they have no way of setting backup their online company within hours.

We are recommending to all our readers to make your web site security a priority during these economical Tough Times.

Think of the cost to re-build your web site and the man hours it is going to take to re-enter the data that was lost if it is available, especially sales information, contacts, and photos that were added to your web site over the years.

We recommend that you establish a weekly backup system for your web site just like what we are now providing for our web hosting customers.